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![]() | The Mad Matter |

Business Type
FranchiseMin Liquid Capital
$69,000 to $121,000Number of Units
2In Business Since
1992* For Current Info See:
Franchise Disclosure Document

Overview
The Mad
Matter is a team of experts in providing the right specialty
flooring products to a defined customer base. We serve our
customers by assisting them in the elimination of their
Slip/Fall Concerns, Maintenance Problems and we help to
Promote Corporate Images and Increase Productivity.
The Mad Matter’s ultimate goal is to become the primary source of commercial floor matting and specialty flooring products in strategic North American markets. Each franchise will operate in a systemized manner by employing specific marketing, sales and operational techniques to ensure the overall success of the company. Customers will flock to each Mad Matter location because it will be known for:
The Mad Matter’s ultimate goal is to become the primary source of commercial floor matting and specialty flooring products in strategic North American markets. Each franchise will operate in a systemized manner by employing specific marketing, sales and operational techniques to ensure the overall success of the company. Customers will flock to each Mad Matter location because it will be known for:
- Standing behind its work
- Offering Innovative Ideas that will solve their problems
- Possessing an Unsurpassed Product Knowledge
- It’s Expertise of Product Installation and Attention to Detail
- Being Prompt and Courteous in all of it’s dealings
- Making all business dealings a pleasurable experience
- It’s Professionalism
Products & Services
We are experts in the specialty flooring industry. Our
desire is to offer the largest selection of matting products
and specialty flooring products in the country. As we achieve
this objective our attention to customer service and expertise
will continue to be unrivaled.
We intend to revolutionize the floor matting industry by consistently raising the expectation levels of our customers - and then exceeding them.
The Mad Matter’s ultimate goal is to become the primary source of commercial floor matting in 67 strategic markets within the next 6 to 9 years. Each Mad Matter will operate in a systemized manner by employing specific marketing, sales and operational techniques to ensure the overall success of the company. Employees will be trained extensively to ensure uniformity of results.
We intend to revolutionize the floor matting industry by consistently raising the expectation levels of our customers - and then exceeding them.
The Mad Matter’s ultimate goal is to become the primary source of commercial floor matting in 67 strategic markets within the next 6 to 9 years. Each Mad Matter will operate in a systemized manner by employing specific marketing, sales and operational techniques to ensure the overall success of the company. Employees will be trained extensively to ensure uniformity of results.
Training & Support

- Operations Training and Manual
- Installation Processes
- Product Knowledge
- Lead Generation
- Lead Conversion
- Client Fulfillment
- Customized Market Analysis of proposed franchisee market
- Onsite training & assistance
Ongoing Support Programs
- E-Portal Systems & Support
- Purchasing Assistance
- 800 Telephone Support from 8AM – 5PM Monday-Friday
- Product & Service Development
- Tradeshow support
- Training Programs
- Continued emphasis on development of supplier relationships
Why The Mad Matter?

Our Customers walk all over us . . . and WE LOVE IT ! ! !
The majority of our revenues are a result of Business to Business Sales in a huge market that is, in our opinion, woefully under-served.
Every Business is a potential customer of The Mad Matter.
We offer Extensive Training in all facets of operating a successful matting business.
We will assist each franchisee in the development of a Customized Lead Generation Program based upon the needs of each Franchise Market.
Our success as a company is aligned with your success as an independent business owner. We intend to always operate as a team to achieve uncommon results.
We offer Exclusive Territories
We are Committed to being the best at what we do.
The Mad Matter philosophy is that competition makes us better at what we do and as a result makes our industry better. We intend to revolutionize our industry on a continual basis.
Success in any endeavor is not a destination but rather a journey.
The majority of our revenues are a result of Business to Business Sales in a huge market that is, in our opinion, woefully under-served.
Every Business is a potential customer of The Mad Matter.
We offer Extensive Training in all facets of operating a successful matting business.
We will assist each franchisee in the development of a Customized Lead Generation Program based upon the needs of each Franchise Market.
Our success as a company is aligned with your success as an independent business owner. We intend to always operate as a team to achieve uncommon results.
We offer Exclusive Territories
We are Committed to being the best at what we do.
The Mad Matter philosophy is that competition makes us better at what we do and as a result makes our industry better. We intend to revolutionize our industry on a continual basis.
Success in any endeavor is not a destination but rather a journey.
Are You a Good Fit for The Mad Matter?
