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 | Nathan's FamousSince 1916 |
Business Type
FranchiseMin Liquid Capital
$200,000Total Investment
$250,000 to $450,000Required Net Worth
$500,000Number of Units
196In Business Since
1916* For Current Info See:
Franchise Disclosure Document
Overview
Franchising is a business concept that allows qualified
investors to become part of an existing "system"
providing multiple benefits under a trade name that has
built strong customer awareness and brand equity.
Nathan's has taken this basic premise and redefined it
to meet and exceed the stringent business criteria of
today's investor.
By offering a wide range of restaurant designs and customized equipment, we are able to provide a variety of business opportunities to qualified candidates regardless of space constraints or investment limitations.
The Franchise Construct
Term of Franchise: 20 years
Franchise Fee: $30,000 with expanded-menu restaurant $15,000 with limited-menu restaurant
Royalty: 5% of annual gross sales
By offering a wide range of restaurant designs and customized equipment, we are able to provide a variety of business opportunities to qualified candidates regardless of space constraints or investment limitations.
The Franchise Construct
Term of Franchise: 20 years
Franchise Fee: $30,000 with expanded-menu restaurant $15,000 with limited-menu restaurant
Royalty: 5% of annual gross sales
Products & Services
It began as a nickel hot dog stand in Coney Island in 1916
and grew to become the much-loved New York institution
now available throughout the United States and overseas.
Nathan's Famous recently entered a dynamic new stage,
evolving from a company that owned and operated
restaurants to a company that owns and markets brands.
For the majority of its 85 years, Nathan's focused on the sale of its products through fast-food restaurants. Recently, however, the company has implemented an aggressive strategy to expand the reach of its brand by diversifying product offerings and adopting an expanding points-of-distribution program.
Nathan's has reached out to its customers, offering its signature products through programs that are more profitable and less capital intensive. For example, today consumers are often delighted to find small Nathan's outlets situated within Home Depot improvement centers.
For the majority of its 85 years, Nathan's focused on the sale of its products through fast-food restaurants. Recently, however, the company has implemented an aggressive strategy to expand the reach of its brand by diversifying product offerings and adopting an expanding points-of-distribution program.
Nathan's has reached out to its customers, offering its signature products through programs that are more profitable and less capital intensive. For example, today consumers are often delighted to find small Nathan's outlets situated within Home Depot improvement centers.
Training & Support
Superior Support SystemNathan's has distinguished itself as going beyond industry standards in its support of its partners. From the initial evaluation of the site and determination of the menu and facility design, through the pre-opening procedures and for the entire term of our relationship, Nathan's is there to guide and support its partners with:
- Lease Negotiations
- Architectural Development
- Facility Selection
- Marketing Support
- Construction Monitoring
- Promotional Activities
- Operator Training
- Purchasing Assistance
- Operations Support
- National Distribution
Why Nathan's Famous?
Nathan's offers
unparalleled quality food, over eighty years of successful marketing,
flexibility in menu, design and a company you'll be proud being
associated with.
You have the competitive advantage of operating your business under a trademark that has enormous brand equity and is a leader in its category.
Nathan's is there to support and guide you with site selection, lease negotiations, prototypical architectural plans, training, marketing, purchasing, inventory control and a great deal more.
There is extensive ongoing support. You will benefit from having a professional operations manager with you for up to two weeks at the opening of your restaurant. He will help train your crew and make sure you are comfortable in your new environment.
You have the competitive advantage of operating your business under a trademark that has enormous brand equity and is a leader in its category.
Nathan's is there to support and guide you with site selection, lease negotiations, prototypical architectural plans, training, marketing, purchasing, inventory control and a great deal more.
There is extensive ongoing support. You will benefit from having a professional operations manager with you for up to two weeks at the opening of your restaurant. He will help train your crew and make sure you are comfortable in your new environment.
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