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 | FurlaSince 1927 |
Business Type
FranchiseMin Liquid Capital
$75,000 to $125,000Total Investment
$284,000 to $480,000Number of Units
29In Business Since
1998* For Current Info See:
Franchise Disclosure Document
Overview
Owning a Furla Franchise Furla Licensing (USA),
Inc.
("Furla")
is currently accepting inquiries for franchising
and licensing
opportunities in North America, Central
America, South
America, and the Caribbean. Please view
our locations
section to see where Furla locations already
exist in the
Western Hemisphere.
If you are interested in a specific shop address or opening a Furla location outside The Americas, please visit the Furla Corporate Site for more information. You will also find a brief history of Furla SpA, established in 1927, our newest collection, and a listing of FURLA shops worldwide.
If you are interested in a specific shop address or opening a Furla location outside The Americas, please visit the Furla Corporate Site for more information. You will also find a brief history of Furla SpA, established in 1927, our newest collection, and a listing of FURLA shops worldwide.
Products & Services
The Furla family legacy began in 1927 when Aldo
Furlanetto started his business as a trader in accessories.
In the 70's Aldo's children, Giovanna, Carlo and Paolo took
over the business and decided to develop the Furla brand
internationally. They created the Furla collection of
luxury accessories including handbags, small leather
goods, jewelry, belts, watches, scarves, hats, gloves,
sunglasses and most recently footwear. Based on
elegance, femininity and artisanal details, the
Furla handcrafted Italian brand is known for its affordable luxury.
Within the next 10 years, Furla opened several stores worldwide and created a network of profitable franchises. Furla was one of the first luxury brands to create a franchising network, and to utilize a store concept that became a "case study" for many companies for its innovative merchandising and visual format.
In order to accelerate growth, in the 1980's, Furla established subsidiaries in 9 countries (USA, France, Spain, UK, Japan, Hong Kong, China, Germany, Australia) and established Furla's presence in 64 countries worldwide.
Within the next 10 years, Furla opened several stores worldwide and created a network of profitable franchises. Furla was one of the first luxury brands to create a franchising network, and to utilize a store concept that became a "case study" for many companies for its innovative merchandising and visual format.
In order to accelerate growth, in the 1980's, Furla established subsidiaries in 9 countries (USA, France, Spain, UK, Japan, Hong Kong, China, Germany, Australia) and established Furla's presence in 64 countries worldwide.
Training & Support
What you Can Expect As Furla Franchisee:New franchisees receive intensive in-store training to ensure that they are equipped with the knowledge and understanding they will need to run your store.
The management of your franchise focuses on:
- Buying and merchandising Furla products in your own store.
- Operating your retail location.
- Overseeing the operations and your staff.
- Developing and maintaining relationships with your customers, suppliers, and industry partners.
Why Furla?
- Furla is an internationally recognized brand of upscale, made in Italy, leather goods and accessories (handbags, shoes, belts, small leather goods, jewelry, watches, sunglasses and scarves).
- We provide a worldwide network of Furla shops.
- We provide comprehensive data and information about your location selection regarding demographic and psycho-graphic profiles and buying trends of the consumer in the trade area where you propose to open a shop.
- We provide guidance governing the suggested standards and quantities of certain products, services or equipment you procure from us. We will sell the Furla products to you.
- We sell any printed paper products bearing the proprietary marks and other non-proprietary items bearing the proprietary marks.
- We will provide you with a layout for the interior of a typical Furla shop and a set of typical preliminary store manual and construction plans and specifications for furniture, fixtures, lighting, equipment and/or decor.
- We may from time to time conduct an annual conference, convention or training sessions.
Are You a Good Fit for Furla?
There is a $25,000 initial franchise fee. We estimate that the cost of the opening inventory of
Furla products, that you must purchase from us before your franchised shop opens,
will range from $75,000 to $125,000, depending on the season. The estimated
total initial investment required is from $284,000 to $480,000 (including the
opening inventory but excluding real estate purchases).
