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Help-U-Sell Real Estate

Full Service. Big Savings. The Experts Next Door.

Business Type

Franchise

Initial Investment

$50,000

Total Investment

$64,500 to $190,500

Number of Units

700

In Business Since

1976

Overview

Help-U-Sell Real Estate had the foresight 30 years ago to invent that alternative. Our system is not a discounted traditional model. It is a set-fee business model in which payment for services is commensurate with the work performed by the office — not the sale price of the house. Consumers respond to us because they can choose their level of involvement from a full menu of services, which saves them money! And they trust in our expert knowledge. Franchisees respond to our real estate leadership, business and marketing resources, and ongoing support. Both appreciate our philosophy of openness, honesty and passion for what we do.

Products & Services

Help-U-Sell Real Estate a franchise opportunity from Franchise Genius

SEASONED STRATEGIES. SOUND RESULTS.
Help-U-Sell® Real Estate is a marketing-driven system. Our franchisees don't rely on large staffs of agents to bring leads into the office. Instead, they rely on a proven marketing plan that attracts leads directly to their offices. It's that simple.

As a franchisee, Help-U-Sell Real Estate will provide you with a cost-effective marketing program that has been refined over the past 30 years. This program lets you spend less time developing your business and more time running it.

Understanding Today's Real Estate Consumer
According to NAR, most buyers and sellers are looking for alternatives to the traditionally commissioned agent. And a recent Gomez report found that 75% of buyers and sellers who use the Internet plan to control at least 80% of their next transaction. That spells pressure for the traditional real estate agent. The convergence of those two trends sets the stage perfectly for the Help-U-Sell set-fee system! Since 1976, Help-U-Sell Real Estate has championed the concept of menu-driven services and set fees. Building off of this foundation, we then combine a sound understanding of direct response advertising and real estate experience into an in-depth marketing program that compels buyers and sellers to contact your office.

Training & Support

One of the reasons for our growth is the level of support we provide our franchise owners. As an organization, we have recruited an experienced regional support network to ensure that our offices have the knowledge, tools and training to be effective in their markets.

Broker-centric Business Model
We've built our business model around two key people: the consumer and the broker. We've streamlined the traditional real estate office model so you won't find cubicles filled with agents and all the accompanying costs of that structure. What you will find is a capable, efficient support team working under the broker's direction to complete every aspect of a sale or purchase.

In-depth Training
Your training begins with the intensive Help-U-Sell® University program. You will learn how to market your business successfully and manage your office efficiently. We will train you on how to evaluate your market and your operations on an ongoing basis. You'll also study our outstanding customer relations program — one of the best in the industry!

Once completed, you'll leave the workshop with a detailed business plan and targeted market analysis complete with manuals and guides for reference. Another resource we give you is The Post University Office System, a 10-module total office management and coaching system. “A sequel” to Help-U-Sell University, this system provides additional information and training that guides you through your first year of business.

Your Regional Director is Your Personal Resource
As a member of the Help-U-Sell Real Estate family, we will give you access to powerful business development tools. But, without question, your ultimate resource will be your regional director. Our regional directors are 100% committed to helping you establish and grow your business. Their ongoing coaching is key. Their experience in traditional real estate is invaluable. And their knowledge of Help-U-Sell Real Estate is extensive. Our regional directors are committed to getting you up and running quickly. You simply will not find a more capable, accessible team of leaders.

Why Help-U-Sell Real Estate?

Advertising Tools at Your Fingertips
The Help-U-Sell marketing program is a powerful multi-tiered marketing campaign that begins with local office marketing and extends through regional and national corporate advertising. Our comprehensive program is designed to generate leads for local offices without the need for a team of commissioned agents. To assist with your local marketing efforts, a finely tuned arsenal of advertising tools will be at your disposal. These will include direct mail, print ads, TV and radio commercials, billboards and more that can be customized for your use. As a franchisee, you receive intensive training in the best use of all these materials from regional directors, experienced franchisees, corporate leadership, and special consultants.

Internet: The New Cornerstone in Today's Marketing Mix
The Internet is one of the most powerful marketing tools available to reach your audience. And today's consumers are very tech savvy. That's why we've developed a cutting edge Internet program that offers you a state-of-the-art local website backed by the power of our national site. Your website links seamlessly to our national website — which is ranked one of the best real estate websites on the Internet. In its first eight months of operation our national website attracted over 3 million visitors.

Our new, national marketing campaign now drives one or more visitors to our website every 10 seconds, on average. And no wonder, because it allows buyers and sellers to easily locate properties and offices anywhere in the country. Visitors to our site can search over 1,400,000 listings including the entire MLS via the IDX System. We also provide a comprehensive automatic email system which provides consumers with fresh real estate tips and topical information to build customer loyalty.

Are You a Good Fit for Help-U-Sell Real Estate?

The decision to start your own real estate business is a big one. No doubt about it. Starting a free-standing business requires a speculative financial commitment and a major commitment of time. But that's where Help-U-Sell® Real Estate is different.

We keep our initial investment at a modest level. Office start-up costs are relatively low compared to other real estate franchises because of the Help-U-Sell® system itself. Our business model requires a smaller facility with less overhead and staff. In fact, a single broker can effectively open an office by him or herself. Plus, the elimination of agent commissions reduces overhead.

Keep in mind too, that the Help-U-Sell marketing system is designed as a cost-efficient, highly standardized program that works. It allows you to plan for and budget your costs and measure your lead production. Best of all, it is designed to produce a sound return on your investment a minimum amount of money well spent.

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